Lambeth Council's irresponsible advert

Labour-run Lambeth Council has been slammed for encouraging residents to join the electoral register to apply for a credit card.  The adverts have been sited on busy streets across the borough just as the credit crunch kicks in for many people with a reduction in wages and job losses.

Conservative councillors have supported efforts to increase the number of residents who are signed up to vote in elections, but this latest advertising campaign is insensitive and the wrong way to promote the importance of registration.

Councillor John Whelan, Conservative Group Leader, says:  “Given the credit crunch it is grossly irresponsible for Lambeth Council to try and bolster the electoral register by encouraging more people to apply for credit cards.  It is morally wrong that the Council is inviting people to take on more debt when people are losing their jobs every day and rents are going up for council tenants by £12 a week.  Whoever produced this advertisement should be fired.”

CLICK HERE to find out how to sign up to vote in Lambeth and download a copy of the registration form.